Privacy & New Media

Brooke Auxier
Pew Research Center
January 27, 2020

Americans prefer to keep certain information about themselves outside the purview of online searches, according to a Pew Research Center survey conducted in June 2019. Given the option, 74% of U.S. adults say it is more important to be able to “keep things about themselves from being searchable online,” while 23% say it is more important to be able to “discover potentially useful information about others.”

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